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The appeal of alt: label-friendly alternative protein products – infographic

The appeal of alt: label-friendly alternative protein products – infographic
A snapshot view of U.S. consumer demand and for plant-based label-friendly proteins

For many, the notion of consuming meatless meat and nondairy dairy used to be unthinkable, or at least decidedly fringe, but now consumers are embracing these alternatives in ever-growing numbers. And as these products see rising popularity among shoppers, it could be that the growing allure of alternative has not merely just begun, it has gained momentum.

Consumers are embracing meatless meat and nondairy dairy in growing numbers. Plant-based "alt" products have risen to mainstream prominence This infographic provides an overview of plant-basked eating consumer trends and how innovative formulating is meeting this demand.

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