Convenience foods don't necessarily have the best reputation when it comes to health and nutrition. Fortunately, new innovations in plant-based proteins that closely resemble traditional meat are making it possible to create products that are healthier, more sustainable, and functional, while still addressing the demand for quick, on-the-go snacks and meals.

Consumers from all walks of life are increasingly incorporating plant-based foods into their diets, with 36% saying that they are adding or increasing plant-based protein in their diets. This gives companies plenty of opportunities to create products that satisfy the needs of not only existing plant-based protein consumers, but also those who are looking to incorporate it more into their diets, such as families.

Download this white paper from Cargill, which reveals proprietary market research, to learn about the different kinds of plant-based protein consumers and how their purchasing habits and values are shaping this ever-growing market.