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Organic 2.0: Demand fuels sector innovation – digital magazine

Organic 2.0: Demand fuels sector innovation – digital magazine

The clean label movement has fueled explosive growth in the organic sector. While consumers enjoy the increased accessibility of organic products, industry continues to grapple with issues such as real-time raw materials challenges and inconsistent global standards.

Consumers are hungry for products they view as being more nutritious and grown intentionally to do no harm to the environment. The good news: food and beverage manufacturers are rolling out an increased number of organic products across nearly all categories to meet the growing demand. In 2017, U.S. organic food sales were $43 billion, up 8.4 percent from 2016. While interest in organic has spurred robust import/export activity, it’s also revealed challenges along the global supply chain.

Takeaways for Your Business

Organic food accounts for 5.3% of total U.S. food sales, yet less than 1% of U.S. farmland is organic.
The top organic U.S. imports are soybeans, coffee, bananas, olive oil, avocado, honey, corn and sugar.
By 2020, organic dairy sales are projected to reach $4.22 billion in the United States.

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