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Organic Trade Association’s Laura Batcha to step down

Laura Batcha, executive director, Organic Trade Association & Melissa Hughes, board president, OTA
After more than a decade of service to the Organic Trade Association (OTA) and the organic community, current CEO and Executive Director Laura Batcha announced she is stepping down in spring 2022.

OTA on Oct. 18 launched a search for the new CEO with global consulting firm Korn Ferry, which has extensive experience working with similar associations and a track record of success in finding and placing top-tier executive directors and CEOs. The search committee is composed of members of the association’s Board of Directors and led by Board Member Paul Schiefer of Amy’s Kitchen.

“If there’s one thing I’m feeling right now, it’s confident,” Batcha said. “Confident in my team at OTA, confident in the great folks at Korn Ferry who we’ve brought on to help with our search, and confident that the next person we select to lead this organization is going to bring a new outlook, fresh ideas, and a dedication to moving organic forward.”

“OTA has grown tremendously over this past decade thanks to Laura’s leadership,” Schiefer said. “What we’re looking for is someone who can match that level of passion for organic, a visionary leader who can build on Laura’s legacy of success. OTA is steering the organic sector into the future; our next CEO will have the unique honor of guiding that journey.”

The CEO will provide leadership, coordination, and oversight of the organization and serves as the public face of OTA. Together with the Board of Directors, this executive will be responsible for defining the association’s mission and establishing shared objectives for OTA’s member companies. OTA is seeking a leader with a visionary and inclusive style who is skilled in relationship management and has a keen awareness of the organic landscape.

Korn Ferry has begun its process of recruitment. Interested individuals are invited to learn more about the opportunity and apply directly by submitting a resume and cover letter to [email protected]. The cut-off date for applications is Nov. 29.

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