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Wildwonder founder Rosa Li joins the Food & Beverage Insider podcast to discuss why her business is asking people to get out and vote.
The 2020 election is just weeks away; its ramifications are sure to be felt country- and industry-wide. That’s why Wildwonder sparkling beverages and its founder, Rosa Li, are getting the message out there however they can: Vote.
Food & Beverage Insider assistant editor spoke with Li about the brand’s recent push to encourage and assist people to vote, including a recent event in which 100% of the weekend’s profits went to a voter fund. Li also explained the causes central to her and Wildwonder’s brand, and how they plan to fight for them.
In this podcast, Smolokoff and Li discussed:
Why Li and Wildwonder are so passionate about amplifying the “get out and vote” message;
The issues important to Li – both on a personal and business level;
and, regardless of the election outcome, what Li hopes to see more of the next four years and beyond.
Editorial coordinator, Informa
After a career in sportswriting, Alex Smolokoff was on the editorial team at Informa Markets from December 2018 through spring of 2022, working on Food & Beverage Insider. In his free time, he enjoys watching his hometown Boston sports teams.
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