A vibrant alternative: Advances in natural color & flavor – digital magazine
As consumers increasingly shun synthetics, demand is growing for products colored and flavored through natural means. Numerous challenges face this market, from cost- and labor-intensive production methods to supply chain disruption and international regulations, but advances in natural food science are allowing product developers to meet the needs of their health-conscious consumers. Younger consumers especially are seeking exciting new flavors and vibrant colors that still appeal to ideas of holistic health.
Takeaways for Your Business:
- Over 75% of global consumers agree they want products without artificial flavors.
- Synthesizing natural colors can be costly, labor-intensive and disrupted by supply chain issues.
- Advances in food technology are creating new opportunities for naturally sourcing color and flavor.
Register to access this resource
Registering as a member of Food & Beverage Insider will give you free access to premium content including digital magazines, webinars, whitepapers and more.