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SupplySide Education Series: Packaging in a digital world – webinar
Learn F&B industry packaging trends and smart design choices in the digital age from industry experts. Now on-demand!
June 10, 2023
1 Hr View
Date: Jun 22, 2023
Duration: 1 Hr
It’s well-acknowledged that packaging that stands out on a crowded shelf is an essential part of building and keeping a customer base. However, as the world continues to move to a computer screen to shop, the digital rendering of a product needs to work just as well. Our webinar will cover the digitalization of packaging, what online consumers look for on a package and how design theory works on a computer screen.
Learning objectives:
Evaluating packaging trends and how they play a role in F&B packaging.
Understanding the importance of packaging beyond grocery store shelves and how the online world has affected the design of F&B products.
Developing a sense of which designs are conducive for different types of packaging (plastic, aluminum, glass, boxes, bags, etc.) and how a packaging design can make or break a company.
Host:
Heather Carter
Associate Editor, Food & Beverage Insider
Speakers:
Kirk Visola
Creative Director, Mind The Font
Kristina Roth
Founder & CEO, Mixoloshe
Derek Sims
Director of Sales, Fortis Solutions Group
Underwritten by:
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