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Sugar and sodium reduction strategies – digital magazine

Sugar and sodium reduction strategies – digital magazine
As consumers become more health-conscious, they are increasingly changing the way they eat and drink, often eschewing foods and beverages high in sugar or sodium. However, launching or reformulating food and beverage products to appeal to these changing consumer dynamics requires more than simply reducing sugar or sodium. From formulation considerations to ingredient options, labeling and claims, selecting the right path can lead to market success.

Takeaways for Your Business:

• Americans consume far more sodium than is recommended and are actively looking to avoid sugar.
• Sodium and sugar provide more than taste, affecting texture, shelf life, browning and more.
• Combinations of natural sweeteners, spices and modulators help brands deliver on more than flavor.

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