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Understanding consumer demands for sweetness and sustainability – white paper

Two powerful forces are influencing food and beverage development today: demand for reduced sugars and expectations around sustainable sourcing. Read on for insights on how your brand can gain the competitive edge.

June 27, 2022

1 Min Read
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With consumers' ever-evolving attitudes toward the products they consume, srutinizing the ingredients inside and how those products are produced, keeping your brand proposition while remaining relevant can be a challenge. Unless, that is, you have Cargill on your side.

In Cargill's white paper, "Sustainable Sweetness," the company explores two of the most powerful forces influencing food and beverage development today: demand for reduced sugars and expectations around sustainable sourcing. 

Gain insight about:

  • Proprietary consumer insights clarifying sweetener perceptions and the importance of sustainability

  • How our Stevia Sustainability Agricultural Standard protects both farmers and land

  • Next-generation sweeteners that support dramatic sugar reduction while earning high marks for sustainability

Download now to learn how Cargill's sweetener category leadership can give you a competitive edge.

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