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Frances Zelazny

Marketing Strategist and Business Development Professional

Frances is a seasoned marketing strategist and business development professional with over 25 years’ experience scaling up enterprise SaaS technology companies. Prior to Signals Analytics, Frances led marketing and strategy for BioCatch, the industry-leader in behavioral biometrics, and prior to that, she ran her own independent consulting firm focused on helping early stage and midsize companies with their business and marketing goals. Among her clients were MyCheck (acquired by Shiji Group), a leading mobile payment technology platform, Morpho (now Idemia), a global biometrics and identification company, Center for Global Development, Interamerican Development Bank and others. Prior to this, Frances was Corporate Vice President of Marketing & Strategic Operations, for L-1 Identity Solutions, a premier biometrics and identity solutions company and held other marketing leadership positions with startups in the financial services and hospitality industries. Frances has a bachelor’s degree in Political Science from Hofstra University and a master’s degree in International Affairs from New York University. She also serves as a mentor to Israeli startups looking to scale into the US market.


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