The high-fat, low-carbohydrate ketogenic (“keto”) diet is a hot trend that comes with major restrictions. Beyond merely a fad diet, keto is a lifestyle that can truly upend consumers’ eating habits. For many new dieters, there will be a significant shift toward consuming foods and beverages formulated with low net carbohydrate, high protein ingredients. Furthermore, keto consumers, in large part, give up the convenience of most packaged goods.
Learn how keto consumers present significant opportunities for food and beverage brands.
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